2022 Fall Convention (DC & CA) [September 30, 2022 - October 02, 2022] Sessions

SPONSORED BY: MASSMUTUAL. Gain insights into the latest business succession strategies. Mr. Kingan will discuss the pros and cons of using life insurance as a funding vehicle, the different types of buy-sell agreements, and potential tax ramifications that surround succession planning. He’ll also address the potential tax consequences based on the decisions made and provide three different case examples of business succession planning.

[1.] MOBILIZATION OF CHIROPRACTIC, COMPLEMENTARY & INTEGRATIVE HEALTH, & ALLIED HEALTH PROFESSIONALS: LESSONS FROM THE PAST, COVID-19 RESPONSE, & SUGGESTIONS FOR THE FUTURE by Dr. Cynthia Chapman: What has been done in the past to bring about change in the mobilization of chiropractic and allied health professions? What happened during the COVID-19 pandemic? What is the best course of action moving forward? Derived from her work with the CIH section at RAND for her MPH at The George Washington University Milken Institute School of Public Health, Dr. Chapman will present a review of grey literature and peer-reviewed published articles on the topic. She’ll also share information gathered from qualitative research interviews with key informants in national and state chiropractic organizations and governmental agencies. ... [2.] INCREASING REFERRALS by Dr. Carly Swift: Dr. Swift will share strategies that have helped her increase direct referrals from OB GYNs, pain management doctors, and other healthcare providers. She will provide valuable tips, communications templates and talking points to help DCs convey a consistent and professional message. ... [3.] ESTABLISHING RELATIONSHIPS WITH HOSPITALS & OTHER GROUPS by Dr. Vincent Joseph: Dr. Joseph shares what has helped him establish and nurture highly productive and positive relationships with hospitals and other groups. He explains how these relationships have helped his patients, him personally, and the profession. ... [4.] SOCIAL MEDIA MADE EASY by Dr. Robert Pinto & Ms. Maria del Mar Villar Villar: Social media can be a powerful tool to support your practice growth and simultaneously reinforce positive messages about the safety and efficacy of chiropractic care. But where do you start? Maria del Mar Villar Villar shares social media campaign outlines and source material that will convey the professional image and education you want and need to convey – material that is available to you RIGHT NOW, at no cost. In addition, Dr. Bob Pinto will share strategies that have worked for him in creating and maintaining a high-impact social media campaign without high investments in time or money.

SPONSORED BY: U.S. ARMY. Have you ever wondered what the United States Military is having Chiropractors do for their Service Members? Dr. Nolan pulls from his 19 years with the U.S. Department of Defense to share the surprisingly long history of chiropractic in the military, the overall mission, the work responsibilities (both good and bad), and employment opportunities.

General Session: Profession Updates

SPONSORED BY: QUARTERMASTER TAX MANAGEMENT SERVICES & BEYOND INFLUENCE. Is it possible, in these turbulent and uncertain times, to not only succeed in life, but also to exceed expectations? You will learn the three keys to owning your purpose, especially in difficult times and how your organization can emerge stronger through adversity.

SPONSORED BY: FOOT LEVELERS, INC. This course will teach you evaluation and adjusting techniques for the lumbar spine and lower extremities. Dr. Wong will discuss anatomy, common clinical conditions, and discernable patterns of subluxation in the lower extremity and the lumbosacral spine regions. Starting at the feet, the class works its way up through the lower extremity, the pelvis, and the lumbar spine. The importance of the feet for whole-body stability is one of the core concepts of the class. When the arches of the feet have problems being too flat or too high, the body undergoes stress patterns, and a multitude of clinical ailments throughout the body may result. This class teaches the student how to analyze the patient, look for subluxation patterns, treat them and help their patients with home and lifestyle care. It involves hands-on examination/evaluation, modeling adjusting techniques, usage of physiotherapy modalities (i.e. cold laser, etc.), elastic taping protocols, and exercise procedures for all appropriate regions of the body. We also cover usage of ancillary products (custom orthotics, pillows, etc.) that are helpful for our patients and our practice.

SPONSORED BY: BREAKTHROUGH COACHING. Recent changes in the laws guiding multidisciplinary practices in some states means that we will see increased collaboration of licensees from various professions practicing together. Most notably, licensees in the professions of medicine and chiropractic have begun to converge for the expressed purpose of delivering comprehensive services to patients whose conditions warrant a joint approach. Collaborative arrangements between professionals have the potential for providing effective care in a convenient delivery system for patients. This presentation will provide you with the do’s and don’ts of integrative practice so that, if you choose, you can do it the right way.

SPONSORED BY: BREAKTHROUGH COACHING. CA Team Leadership: Leadership is the foundation of any successful practice, from top to bottom. Develop all staff members Into Innovative Leaders and transform the practice. Motivate and inspire your office team to be more effective, efficient, and have more fun in the practice.

SPONSORED BY: FOOT LEVELERS, INC.

SPONSORED BY: BREAKTHROUGH COACHING. Active Care Part 1: Confidently Communicate Chiropractic: The Posture Longevity Connection: Applying the Science of Chiropractic to Clinical Practice. Posture is one of the most overlooked aspects of good health and longevity. Without good posture attaining and maintaining good health is impossible. Tech neck has become epidemic and “sitting disease” has become its own category of illness. Proper posture is the manifestation of physical, mental and emotional balance. Maintaining correct posture through core stabilization may be one of the best kept secrets to obtaining a longer, healthier and more enjoyable life. You’ll learn how to perform dynamic postural assessments and the top ten unskippable steps to transform your active care procedures and help your patients develop and maintain better posture and quality of life.

SPONSORED BY: BREAKTHROUGH COACHING. Customer Service: This insightful session lays out a step-by-step program for delivering the kind of customer service today’s patient demands. Attend and you’ll learn the core principles and innovative strategies that will help you raise the standard of customer service excellence in your practice by putting a new twist on patient communication.

SPONSORED BY: BREAKTHROUGH COACHING. The language of reimbursement and patient retention is function. In this virtual workshop, attendees will learn low tech evaluation and exercise procedures that can be utilized immediately in their practice. Dr. Sanna will begin with the functional postural analysis, walk through various movement pattern procedures and learn how to use post isometric stretching techniques to restore normal muscle function. This session will conclude with an easy-to-use step-by-step low-tech functional analysis procedure and implementation workshop.

SPONSORED BY: FOOT LEVELERS, INC.

SPONSORED BY: BREAKTHROUGH COACHING. Powerful Communications: Taking pride in excellence has been the hallmark of peak performers for centuries. Honoring the Best in You is all about exploring your priorities and passions and capitalizing on your skills and gifts. It’s about honoring what is important to you now and making purposeful choices about what you want to do. This session will inspire you to put this power to work in your life and be prepared to create a major breakthrough. Together we are the honorable champions of the chiropractic principle.

SPONSORED BY: NCMIC Not well known is that the same pro-inflammatory dietary and lifestyle choices create a state of chronic inflammation that compromise immune function and musculoskeletal health. This class will outline how obesity, gut dysbiosis, hyperglycemia and related nutritional imbalances promote viral infection expression and the degeneration of musculoskeletal tissues.

SPONSORED BY: QUARTERMASTER TAX MANAGEMENT SERVICES & BEYOND INFLUENCE. Special Self-Care Workshop: Collaborative Leadership & Teamwork: Doctors & staff Working Together to Develop a High Performing Practice in Today's Workplace This workshop shows all participants how to apply experience, knowledge and education in new ways to create, simultaneously, an autonomous and collaborative work environment that will achieve maximum results. A dynamic instructor with over two decades of leadership and experience, John Ramstead will introduce you to the leadership model and techniques that are critical for driving energy, commitment, innovation and change while building leadership in others to ensure future organizational success. This workshop is based on extensive research of leadership practices that achieve extraordinary results in healthcare. It applies to doctors, office staff, and anyone who wants to maximize his or her talents and opportunities.

SPONSORED BY: NCMIC.

Re-exams... Modifiers... Denials... Documentation that matches your coding... Don’t miss this opportunity to ask your questions and learn from seasoned experts on these challenging topics. EMAIL YOUR QUESTIONS NOW to jconnolly@virginiachiropractic.org so that the panelists can develop and prioritize a list of topics that meet your current and specific needs. “I wish my CA was here for this.” “If only my doctor could hear this.” Bring your team together for this session and help ensure you’re on the same page, confident in your shared knowledge.

Early in his chiropractic career, Dr. Brad Robinson found responding to patient questions and concerns a challenge. He had to work to discover dialogue that enabled him to translate the esoteric aspects of chiropractic philosophy into something the patient could understand and relate to. What he ultimately came up with was basically applied chiropractic philosophy. Whether you are a new CA struggling to develop effective communications or a seasoned staffer looking to refine your message; whether you are talking to patients, colleagues, or others; you’ll learn from this successful chiropractic practitioner, teacher and leader. Daniel David (“DD”) Palmer is widely credited with giving the first chiropractic adjustment in 1895. Now, 127 years later, millions of Americans have seen a chiropractor and people across the globe continue to benefit from this powerful, preventative and drug-free approach to healthcare – but it came at a price for many. Chiropractic history, in both Virginia and beyond, features miracles and conspiracies, arrests and victories. Many new and exciting details have been recently revealed about Palmer and the chiropractic story. Dr. Foley provides a brief overview of this updated chiropractic history -- and explains why this matters to you.